Samsung planning to integrate Perplexity on upcoming Galaxy phones

Samsung is diversifying its agents, and hints of more of them in the future. (Picture: Samsung, manipulated)
8 in 10 users use more than one AI agent, Samsung’s research has found. So they are bringing in one more of them to their coming Android phones.

Galaxy AI will in the future act more as a conductor, shoveling tasks to the best agent, rather than as a gatekeeper serving tasks to a single one, says Won-Joon Choi, President, Chief Operating Officer at Samsung Electronics:

— Galaxy AI acts as an orchestrator, bringing together different forms of AI into a single, natural, cohesive experience.

Perplexity will answer to «Hey, Plex» on the phones, and Samsung is promising it will be «deeply embedded across select Samsung apps,» and will have access to «select third party apps.»

Samsung’s wording in their press release seems to leave the door open to deep system integrations for even more agents, as they are using the plural, not the singular «agent.»

No news on deeper Android integrations though, that seems to still be Google Gemini’s playground, although the European Union is trying to bust that monopoly.

Read more: Samsung’s press release, writeup on Engadget.